BGaming Shines at iGB L!VE in Amsterdam

The city of Amsterdam last hosted the iGB L!VE expo in July 2024. The next meeting will be held in London in 2025. This year’s conference was a record-breaker, as it attracted 40% more attendees and covered an expanse of 21,000 square metres.

Opportunities to Connect

iGB L!VE 2023 was the largest and most extensive that has ever taken place. The sheer size of this event was reflected in the particularly busy affiliate area. For BGaming, this expo was an amazing chance to meet long-time customers and strengthen relationships.

The company’s CEO, Marina Ostrovtsova, shared what was known in relation to the plans of the brand. She mentioned that the event was of a considerable scale with lively engagement.

Key Trends and Insights

The conference was focused on 2 critical areas:

• content development;
• regulatory compliance.

Attendees showed keen interest in BGaming’s new offerings. Innovative gambling entertainment and promotional instruments like Drops and Challenges have attracted particular interest. BGaming’s approach this year was more about deepening relationships with current clients rather than seeking new ones. This strategy became possible through the company’s substantial improvement in the number of integrations as well as partner agreements over the course of the last year.

Global Footprint Expansion

BGaming’s presence also highlighted its ambitious scale-up intentions.

The company has grown its targeting scope in new areas:

• Belgium;
• Bulgaria;
• Switzerland;
• Germany;
• the Netherlands (about to be certified).

The perception of each region’s unique requirements and robust connection with local managers is critical for BGaming. This tailored approach has been vital to the brand’s successful expansion thanks to customisation capabilities to suit distinct preferences across various regions.

Memorable Event for Clients

One of the standout moments for BGaming was the Champions Lounge, organised together with the team of Crypto Processing. The meeting was set up at the renowned F1 destination, Circuit Zandvoort, and offered guests a luxurious and tranquil setting to develop relevant discussions.

The occasion included the thrilling chance to hit the renowned circuit with a pro racer. After that, an amusing late-night performance with both company’s executives ended the evening. The expo exemplified the studio’s commitment to the creation of noteworthy experiences for the participants.

The Importance of Offline Events

iGB L!VE and similar events are critical for BGaming and other responsible industry participants in terms of networking, partner engagement, and brand recognition. Face-to-face interaction builds loyalty and contentment, which online communications often lack.

These events allow BGaming to receive immediate comments, showcase its offerings, and strengthen connections in a personal and impactful way.

The provider is about to participate in more meetings:

• SiGMA Europe in Malta;
• SBC Summit in Lisbon;
• Romania’s Entertainment Arena Expo 2024.