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Play’n GO Expands in Several African Markets with Betika

Play’n GO Expands in Several African Markets with Betika

20/09/2024
Play’n GO, a prominent developer of top-notch iGaming products, has inked a cooperation deal with Betika, one of Kenya’s most prominent operators. Through this agreement, the provider aims to expand its operations in the African gambling market.

About the Contract and Its Parties

Play’n GO and Betika: partnership in Africa

Under the document’s terms, the slot manufacturer will connect its high-end casino games to the associate brand’s platform. These titles include hit series like Rise of Olympus, Dead, Gemix, etc.

Thanks to the partner, Play’n GO’s content will be distributed in:

  • Kenya;
  • Ghana;
  • Zambia;
  • Uganda;
  • Tanzania;
  • the DR Congo.

The deal emphasises the gambling provider’s dedication to delivering world-class amusement to new markets. The agreement also underlines the operator’s devotion to offering diversified, top-quality games to its customers.

The contract is mutually beneficial. Betika’s team can leverage the supplier’s popularity in 30+ jurisdictions around the globe and a vast entertainment catalogue comprising 350+ products. The developer will win from the operator’s prominence in the region and reputation as a provider of exceptional player experiences and various betting offers.

While the platform will boost its gambling assortment and target diverse punters, the supplier will extend its reach on the continent and access more business opportunities.

Comments of the Companies’ Representatives

Play’n GO’s CCO expressed excitement about the recent partnership, underscoring the value of entering new markets through the deal. In Magnus Olsson’s opinion, the associate is a regional leader with impressive expertise and image, and working together is a mutually beneficial idea. The expert highlighted the shared vision of a well-regulated, sustainable sphere and voiced confidence in the collaboration’s success.

Betika’s Head of Gaming also praised the recent cooperation agreement, which marks a substantial milestone for the brand and may set higher standards for the whole local industry. Peter Stagles believes the developer’s content complements the platform perfectly.

The specialist is excited to join forces and cannot wait to present unmatched entertainment to Africans. He is convinced the partnership will enhance gambling opportunities, bring fun to many citizens, and positively affect the entire industry.

At the Gaminator studio, you can buy or rent the finest products from leading online casino game providers. Feel free to contact us to explore our complete offering and choose the most suitable titles for your business.

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Artur Zimnij
Author
Artur Zimnij
Gambling business specialist
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